Don't know if you cover this in your book but I'd be interested in learning about your double mat technique. There doesn't seem to be much out on the web about double matting.
I very much favor black frames and Pure White mats - not off-white. I spent a lot of time and money coming to this conclusion. Black metal frames are cheap and actually look very nice these days - textured finishes and all that. But, the caveate is that my stuff is mostly black and white, with a little color. For your classic black and white photography, black frames/white mats is a standard not to be messed with -0 as aI olearned the painful way. People may "like" nice wooden frames, but the fact is, a lot of people into black and white fine art, have a house full of black frames and white mats...
For color images, I would very defintely look at wood options - if you can afford it!! IF you own the gallery, then fancy wood frames is a big selling point. But if you're just hanging there and they want 50% - before your expenses - then you have to be prudent, at least a little. I've seen some nice metal frames with beaded edges, too - you can get away with them for color - and the frames also come in different colors, too.
I'll say this much; a good frame on a COLOR picture, with museum glass - anti-reflective - can really make a picture pop - and sell. If you can afford to charge enough to make money on it.
What about using chrome metal frames for color? I have tried both black and chrome, and, while I like black for B+W, I think chrome looks better with color photos.
As for a rationale for keeping matting and framing simple, I have read that when one mats or frames in a particular color, the potential buyer may overlook the piece because the frame or mat may not match the color scheme of their home or office. Using a white mat and simple metal frame makes the photo more "neutral." My thoughts, for what they are worth.
Personally, I think chrome frames look a bit "cheap" - but its a matter of taste, I suppose. I agree about neutrality, though. Also, as I've said before, the mat border really is important in isolating the image from the surrounding wall AND frame. But there's such a thing as too wide and too small.
I'm a photographer specializing in fine art images of the Napa Valley and the wine country in general. I have a permanent exhibit at the Blue Heron Gallery in Yountville, CA, at the V1870 Marketplace.
Don't know if you cover this in your book but I'd be interested in learning about your double mat technique. There doesn't seem to be much out on the web about double matting.
ReplyDeleteSteve
This is covered in the book, for sure. Do you have a specific question on this?
ReplyDeleteEric,
ReplyDeleteYou seem to favour black frames and white/light cream mat.
Is this you 'go to' solution for most subjects?
Cheers
I very much favor black frames and Pure White mats - not off-white. I spent a lot of time and money coming to this conclusion. Black metal frames are cheap and actually look very nice these days - textured finishes and all that. But, the caveate is that my stuff is mostly black and white, with a little color. For your classic black and white photography, black frames/white mats is a standard not to be messed with -0 as aI olearned the painful way. People may "like" nice wooden frames, but the fact is, a lot of people into black and white fine art, have a house full of black frames and white mats...
ReplyDeleteFor color images, I would very defintely look at wood options - if you can afford it!! IF you own the gallery, then fancy wood frames is a big selling point. But if you're just hanging there and they want 50% - before your expenses - then you have to be prudent, at least a little. I've seen some nice metal frames with beaded edges, too - you can get away with them for color - and the frames also come in different colors, too.
I'll say this much; a good frame on a COLOR picture, with museum glass - anti-reflective - can really make a picture pop - and sell. If you can afford to charge enough to make money on it.
thank you - very helpfull
ReplyDeleteWhat about using chrome metal frames for color? I have tried both black and chrome, and, while I like black for B+W, I think chrome looks better with color photos.
ReplyDeleteAs for a rationale for keeping matting and framing simple, I have read that when one mats or frames in a particular color, the potential buyer may overlook the piece because the frame or mat may not match the color scheme of their home or office. Using a white mat and simple metal frame makes the photo more "neutral." My thoughts, for what they are worth.
Personally, I think chrome frames look a bit "cheap" - but its a matter of taste, I suppose. I agree about neutrality, though. Also, as I've said before, the mat border really is important in isolating the image from the surrounding wall AND frame. But there's such a thing as too wide and too small.
ReplyDelete